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Google URL shortener about to be deprecated, will return 404s
In 2018, Google started using something called Firebase Dynamic Links to replace Google URL Shortener. Theoretically, August 2025, the old goo.gl system will be shut down and any references to it will start returning 404 errors.
Google has a history of pushing back shutdown dates, so that date might not be firm, very hard to say. Regardless, if you used goo.gl a lot on web pages, you might want to start reviewing them and seeing what other services can be used, or convert them back to full, native links.
https://developers.googleblog.com/en/google-url-shortener-links-will-no-longer-be-available/
https://news.slashdot.org/story/24/07/18/216211/google-url-shortener-links-will-return-a-404-response
Google has a history of pushing back shutdown dates, so that date might not be firm, very hard to say. Regardless, if you used goo.gl a lot on web pages, you might want to start reviewing them and seeing what other services can be used, or convert them back to full, native links.
https://developers.googleblog.com/en/google-url-shortener-links-will-no-longer-be-available/
https://news.slashdot.org/story/24/07/18/216211/google-url-shortener-links-will-return-a-404-response